Skip Nav

Difference Between Qualitative and Quantitative Research

Language & Lit

❶Definitions of Quantitative and Qualitative: To submit your questions or ideas, or to simply learn more, see our about us page:

Content: Qualitative Research Vs Quantitative Research

Key Differences Between Qualitative And Quantitative Research
Qualitative research
NCLEX Resources

It is used to gain an understanding of underlying reasons, opinions, and motivations. It provides insights into the problem or helps to develop ideas or hypotheses for potential quantitative research. Qualitative Research is also used to uncover trends in thought and opinions, and dive deeper into the problem. Qualitative data collection methods vary using unstructured or semi-structured techniques.

The sample size is typically small, and respondents are selected to fulfil a given quota. Quantitative Research is used to quantify the problem by way of generating numerical data or data that can be transformed into usable statistics.

It is used to quantify attitudes, opinions, behaviors, and other defined variables — and generalize results from a larger sample population. Quantitative Research uses measurable data to formulate facts and uncover patterns in research. Quantitative data collection methods are much more structured than Qualitative data collection methods. Quantitative data collection methods include various forms of surveys — online surveys, paper surveys , mobile surveys and kiosk surveys, face-to-face interviews, telephone interviews, longitudinal studies, website interceptors, online polls, and systematic observations.

Snap has many robust features that will help your organization effectively gather and analyze quantitative data. While defining quantitative and qualitative research based on their uses and purposes may be considered a practical approach for researcher, the difference actually lies on their roots: Procedures, designs, concepts, purposes and uses emanate from there. Example on qualitative research referring to quality where problems are answered without generally focusing on quantity, are descriptions in words coming form interviews, discussions or observations.

However when words are translated to quantity in order to describe or to generalize, then the research is now called quantitatitive research. The bottom lines are the questions: Many thanks for giving me clear understanding around the differences between the qualitative and quantative research. Thanks a millions time. I was struggling to get an idea of how to approach the definitions. In fact I was even hesitating to answer the questions confidently. Thanks for the distinct comparison between qualitative and quantitative Research, very very helpful.

Thank you for making me to understand the difference between qualitative Research and quantitative research. Thanks a lot for the insightful distinction between Qualitative and Quantitative research. However, the differences as you enumerated did not factor in the advantages and disadvantages of both research tools. This highlights the nature of quantitative.

Now let us move on to qualitative. A quality is a property or an attribute that a person or an object possesses. Hence, it is used to describe the object or the person as the case may be. In opposition to quantitative, qualitative is subjective. Qualitative is something that cannot be measured but can only be experienced. Qualitative terms are used in forms of appreciation such as poetry , literature , and music.

In other words, it can be said that qualitative is a term associated with creativity whereas quantitative is a term associated with anything practical. Some of the words that are used in the description of anything qualitative are good, useless, ugly, beautiful, hard, soft, boring, fascinating, interesting, filthy, neat, dark, pale, wonderful, colorful, evil, angelic and the like.

It is true that the terms mentioned above are used in our daily life. This highlights that the words qualitative and quantitative describe the contrasting attributes of an object or even a person. This difference can be summed up in the following manner.

What is the Difference Between Quantitative and Qualitative? Definitions of Quantitative and Qualitative: Qualitative has a lot to do with the quality or the attribute of an object or a person. Quality is a property or an attribute that a person or an object possesses. So it can be used to describe the object or the person as the case may be. Qualitative terms are used in forms of appreciation such as poetry, literature, and music.

What is Qualitative?

Main Topics

Privacy Policy

So what is the difference between Qualitative Research and Quantitative Research? Qualitative Research It is used to gain an understanding of underlying reasons, opinions, and motivations.

Privacy FAQs

The differences between qualitative and quantitative research are provided can be drawn clearly on the following grounds: Qualitative research is a method of inquiry that develops understanding on human and social sciences, to find the way people think and feel.

About Our Ads

Qualitative Methods Quantitative Methods Methods include focus groups, in-depth interviews, and reviews of documents for types of themes. In summary, the qualitative and quantitative approaches to research allow a different perspective of situations or phenomena. These two main approaches to research are highly informative, especially if used in combination.

Cookie Info

Qualitative research. Qualitative (‘qual’) research is often used for exploring. It helps researchers gain an understanding of underlying reasons, opinions, and motivations. It provides insights into the problem or helps to develop ideas or hypotheses for potential quantitative research. However, qualitative research is the method used when you want to understand why something happens. Approaching the Research Project. The main difference between qualitative and quantitative research methods is the approach. With qualitative research methods, you’re starting with a specific observation before moving to a more generalized one.